Thursday, September 12, 2019
Microsoft Organisation - Overview, Challenges, Recommendations Research Paper
Microsoft Organisation - Overview, Challenges, Recommendations - Research Paper Example Unfortunately, an antitrust case was filed by the US Justice Department. The government argued that the customer must have a choice to choose products in a competitive market. It was not right on Microsoft's part to monopolise not only the operating systems market but also plan to do the same for the browser by porting their browser to the operating system. " Microsoft's share of the market for Intel-compatible PC operating systems has stood above ninety per cent. For the last couple of years, the figure has been at least ninety-five per cent, and analysts project that the share will climb even higher over the next few years. Even if Apple's Mac OS were included in the relevant market, Microsoft's share would still stand well above eighty per cent." Microsoft was set up as a company to develop and sell BASIC interpreters for the Altair 8800, a microcomputer design from 1975, based on the Intel 8080 CPU and sold as a mail-order kit through advertisements in hobbyist magazines. The ris e and popularity of home computers are attributed to Altair 8800. This was a turning point for Microsoft. With the growing popularity of home computers, Microsoft had started to dominate the home computer operating system market with MS-DOS in the mid-1980s. Microsoft has been a real wealth creator for its employees and shareholders. Statistics show that subscribing to shares of Microsoft has made four billionaires and an estimated 12,000 millionaires from Microsoft employees. Microsoft has footholds in other markets besides operating systems and office suites, with assets such as the MSNBC cable television network, the MSN Internet portal, and the Microsoft Encarta multimedia encyclopedia3.Ã
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